Muscle Icon is a Bodybuilding production and media company poised to change the way competitors, sponsors and fans interact!


Muscle Icon is the next generation bodybuilding company determined to change the way athletes, sponsors and the public interact. Muscle Icon's focus is placed on Bodybuilding being more than just a competition, but an overall lifestyle. Muscle Icon offers media production for athletes and hosts bodybuilding competitions and events annually. Muscle Icon's events focus on fostering authentic relationships with athletes, sponsors and help fans relate to their journeys. 

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Upcoming Events


Muscle Icon Posing Championships

Venue:  Online

Date (Final Submission):  July 25, 2020

Welcome to Muscle Icon’s very first online posing contest! This contest will be open to all athletes interested in participation and will primarily focus on posing and stage presence. As important as it is to come in shape in this sport, posing is where athletes can really shine and set themselves apart from one another. A good posing routine takes an incredible amount of practice and is often the area most competitors feel they could have improved on by the time they made it on stage.

Click below to learn more and register!


South Bay Championships

Date:  May 30th, 2020

Venue:  Torrance Marriott

South Bay Championships is Muscle Icon's annual bodybuilding and fitness competition. This competition is open to all amateur competitors and will host a variety of classes included: Men's Classic Bodybuilding, Men's Physique, Women's Figure and Women's Bikini.

Where should you begin?

Join for free


Easily register to become a Muscle Icon competitor. Competitors receive exclusive access to industry updates and resources.

Gain an edge


Expertly picked tools and resources to help gain an edge. Exclusively for competitors and fitness enthusiasts.

Find events


Discover upcoming Muscle Icon events, purchase tickets and learn more about the competition.

Become a sponsor


Have a business or resource that's useful for competitors and attendees? Sponsor an event or our website.

News & Updates